« Older Entries

Effective Marketing Strategies in Product Creation

Marketing includes matters such as pricing and packaging of the product and creation of demand by advertising and sales campaigns. There are other options, of course, like product creation, resale rights marketing, joint ventures and the likes, but they are merely secondary to the above.

If you take the freelance route, it is important to ensure that all rights to profit from the final product, or any materials produced in its making, remain yours. Bookkeeping, physical product creation or delivery of goods can be done better with specialized help. Determining the purpose of the product is vital in niche product creation.

Implementation of Methodology – The choice of implementation of Six Sigma methodology depends on whether development is required on existing processes (DMAIC) or on new process/product design creation (DMADV). Determining what you really want to sell, something that you can be relaxed selling is the first step at the creation of a niche product. With the technological advancements in the hosting industry, from automated control panels and scripts that simplify creation of accounts; to complete turnkey solutions, there is no excessive need to worry about spending time on the actual product sold to the customer.

For instance, you should be prepared to either perform yourself or to subcontract the completion of the following tasks:- Product idea research (are there any existing products or patents already existing for this idea)- Product specification document training (what it will do, how it will look, how will it be powered, and how the user will interface with it)- Marketing study (what it will be named, who would buy this, how much would they pay, how will we get customers to purchase the product)- Schematic or electronic circuit design process- Creation of a bill of material or BOM and an approved vendor’s list or AVL for each component in the design, preferably with multiple sources identified, with a BOM and AVL for each assembly level in the product- Printed circuit board layout design process (single sided board, double sided board, or multilayer board; size of the PCB; board material)- Mechanical packaging design with user interfaces (displays, buttons, switches, key. This removes all product creation costs from your budget as a marketer.

No other database of affiliate programs offers such a possibility for profit on either the affiliate side or the product creation site. Your chosen niche should allow for the creation of more than one product or service.

There are several marketing strategies that are necessary in the creation of a successful e-commerce web site – Email marketing (broadcasting) of prospects/customers – Effective use of auto responders (generate automatic email messages) – Online Newsletter – Online Form / Survey to capture your prospect’s email address – Electronic Product Delivery (if you sold a digital product) – Advertisement (Ad) Tracking – Back End Sales – Affiliate program etc.

Tags:

5 P’s of a Successful Home Based Business

Achieving a successful home based business stands out as the goal of any home business entrepreneur. One can find numerous tips, ebooks, and websites that provide advice regarding how to do it. But I believe that all this information, as important and as required as it is, can be grouped into five broader categories. You need a purpose, passion, a plan, persistence in carrying out that plan, and patience to wait for the plan to work.Purpose- The first step is easy. It’s the reason you went looking for a successful home based business to start with. Write down the reasons you want or need to work from home as well as what you will do with the extra income you make. Read these reasons aloud first thing in the morning and the last thing at night. You may even put pictures on a poster board to remind you of what you will do with the extra income and place it somewhere in the house where you will see it regularly. Think of them during the day. Doing this will lead naturally to the next step, which is passion.Passion- Napoleon Hill said, “Desire is the starting point of all achievement, not a hope, not a wish, but a keen pulsating desire which transcends everything.” When you develop a strong purpose or desire to work at home, it will lead to a deep, burning passion to succeed. That desire will carry you through failures, by people who tell you can’t do it, and it will help overcome your own doubt. One thing that is hardly ever mentioned to those who are starting their home based business is the need for personal development. A person needs to grow just like their business grows.Plan- Everyone knows the saying, “He who fails to plan, plans to fail.” That holds true for a successful home based business. I don’t know how many people, including myself, have started a home business opportunity without having any idea, or attempting to get an idea, of what to do to be a success. The way to develop a plan is beyond what I will attempt to say here but I will make 4 points. First, the plan needs to written down. A written plan holds a person accountable and gives you a track to run on. Secondly, utilize a mentor, if possible, that will help you come up with a written business plan. A mentor can be someone involved your home based business, someone who already has a successful home based business, or it may be someone that will do it for a fee. Thirdly, the plan should be goal oriented. Goals need to be specific and have a definite date for completion. And finally, be fairly flexible with your plan. You may need to make some modifications to it especially if something just isn’t working. But the main thing is to keep a written plan in place at all times.Persistence- My favorite way to describe persistence is sustained effort. Once a plan is in place, it must be carried out, continually. Create a schedule to carry out your plan and do your absolute best to stick with it. Treat your own home based business like a full time job and eventually you’ll harvest the rewards of a full time occupation. Get the mindset that just as you have to go to your regular occupation on certain days at certain times, you need to work at your home based business on certain days at certain times.Patience- Finally, after the plan is created, and the schedule is laid out and you become persistent in carrying out your plan, you must be patient. This is a world of instant gratification. We want and can get most everything quick. But a successful home based business is not going to happen overnight. It has been said time and again that creating a successful home based business is really a marathon, not a sprint. Too many people quit just before they’re about to see results. Be prepared to stick it out for the long haul.I don’t know of a magic way to make money online. But I definitely believe that one can achieve a successful home based business by having a stated purpose, developing a burning passion to succeed, setting up a firm plan, being persistent in carrying out that plan, and by having the patience to wait for it to achieve its potential. And although there are hundreds of more detailed tips on creating a successful home based business, these are five easy ones to keep in mind.

Information Product Creation: Never Compete on Price Because There Is Only One You

Information product creation requires extensive preparation, no matter which niche you work within and you want to make sure that your information product has a successful launch. That probably sounds scary and intimidating but here’s the thing: this is a one time effort and it will pay off in a foundation that is strong enough to get your ideal clients to invest in your high-end programs and services without the perils of a traditional funnel. This article will teach you a few of the things that you need to remember if you’d like to invest in yourself and start on the information product creation path using your unique talents and abilities. Remember that you never have to worry about anyone ripping off your ideas because if you understand how to properly position yourself around your story.

Understand Both Strengths and Weaknesses: It is good to have an impartial view of your own strengths and weaknesses when lay the foundation of selling yourself within the information product creation process. It helps you figure out where you are, what you lack and how to move forward so that you get as much growth as possible. It is more than important, it is urgent if you want to create fast success for yourself to have personal positive reinforcement and deep belief to provide yourself the support you need so that you can get over your own limitations to ensure that your information product is as valuable as it can be.

You also need to know exactly who your competition is so you can study them and use their methods to help you improve your own standings. Down recreate the wheel, but understand the wheel and position yourself going uphill from the competition. Check out which kinds of opportunities you’ve already got and try to figure out how best to use them while taking care to remember your strengths and weaknesses. This is a great way to figure out where you stand against your competition which helps you figure out how best to grow.

Launch on Time: No matter what, even if you haven’t officially announced your “launch date” you should launch the site when you’ve said you would. This will force you to stick to your goal and actually work on it. Thinking that “I’ll launch it when I think it’s ready to launch” will only hinder your efforts. You’ve got a responsibility that you need to live up to with your launch, and you can’t move back on that one. If you get close to your launch date and you are getting hung up on your self limiting beliefs in your information product creation, don’t worry this about getting it out there and not perfection. As long as it is usable you should launch it. Launching on time is the professional thing to do and it is more important than creating a “wow” effect in your site visitors. You can always update/upgrade your website when you have to, so there shouldn’t be any issue with that.

Analyze Your Own Concept: If you want to make your information product creation successful you need to understand how good your concept is: is it really going to work for your chosen audience or would something else be better? You already know about your competition; how does your concept measure up? If you haven’t come up with your own idea and are trying to work with someone else’s concept, do some more work on your own before your launch. People want original ideas because they’ve seen too many other me-too websites already.

Test Your Concept Before You Commit To The Information Product Creation Process: One of the biggest failures people have with information product creation is not testing an idea before putting a lot of effort into producing an information product. PPC to a small 5 page site with a landing page is a great way to test an offer before you even produce it. If people will sign up to get it, you can be sure that you can create an information product that will target eliminating the pain of your target market. The small amount of money will be invaluable in using crowd sourcing to direct the final outline of the information product creation process.

You’ll have lots of hurdles to clear after the launch of your information product and the only way to truly take care of them is to follow the advice in this article to work smarter. Plenty of people work hard, but it is the ones who work smarter who make real money online with the information product creation business model.

Tags: